Great news, marketeers. Google has rolled out the brand new version of it’s flagship Keyword Planner, available now in the new AdWords interface. The Keyword Planner has been streamlined and simplified, but offers new features to assist advertisers get more data from their search campaigns.
The most prominent new feature is the ability to add keywords in bulk and get an overview of forecasts in one place. The functionality largely remains the same, but the aesthetics are mostly improved and are in line with the new look and feel of the current AdWords iteration.
This new version rollout of Keyword Planner was a limited during the month of March, but is now available to all users with access to the new AdWords interface.